Zhiyong Zhao

VP of Design Research

Executive Director

Shanghai, China


UDA Vice President of Design Research (2020-present)
UDA Senior Vice President of Design Research (2016-2019)


Zhiyong Zhao is an Associate Professor of Fine Arts College, Shanghai Normal University; Dean’s assistant; Director Head of the Graphic Design Department. Visiting scholar of China FudanUniversity; Design director of Shanghai Sheng Xing Culture and Communication Co., Ltd; Design director of magazine Pudong Culture.

Zhiyong Zhao’s research field consists of Visual Communication Design, Art Anthropology, and the Design By Metaphors in the context of visual cultures.

Zhiyong Zhao’s design thesis was published by Decorating, Industrial Engineering, and Management, A Collection of China’s Hundred Designers and other books and magazines. Zhiyong Zhao has the publication design works such as Logo Design, Outdoor Advertisement Design, Layout Design, etc.


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