Our Discipline Now 2019

The design is not just how we create visuals, objects, or concepts, but importantly, the design is closely related to society, culture, and people. We experience the power of design every day: design influences us by sending appropriate messages to us. Thus, the design must incorporate marketing, psychology, anthropology, sociology, semiotics, and other disciplines in developing compelling messages. Hence, a new generation of educators and designers is trying to position design in a new direction and boundary. With that in mind, ‘Our Discipline Now’ is where we can share our valuable ideas, concerns, and experiences.



New Design Education In The Next Centenary Year
ALBERT YOUNG CHOI
UDA PRESIDENT
“Design Behavior structured by combining Strategy-led Education and Sensibility-led Education”

Our Vision And Mission
ROBERT HOWER
VICE-PRESIDENT EDUCATION
“Moving forward we will need to ask important questions to further develop our contributions to design education.”

Towards Nourishment
KELLY SALCHOW MacARTHUR
VICE PRESIDENT OF DESIGN RESEARCH
“It is time to design and live to nourish the planet. If not us, who? If not now, when?”