9th United Designs Liechtenstein 2017

An International Design Conference

2017.09.14-11.12

Vaduz, Liechtenstein


Liechtenstein National Museum
Vaduz, Liechtenstein


It is a great pleasure and honor for us to present the works of the competition of the 9th UD in our National Museum. Please let me give you a short introduction to our museums.

The Liechtenstein National Museum is divided up into four museums: The main museum building in Vaduz showcases the archaeology, history, art, culture as well as the natural history of Liechtenstein, drawing upon over 3000 exhibits in some 40 galleries. The Postmuseum in Vaduz is dedicated to Liechtenstein’s famous postage stamps. The Schatzkammer in Vaduz presents the Principality’s treasure chamber, while the Bäuerliche Wohnmuseum in Schellenberg is devoted to agrarian life around the year 1900. Many fascinating special exhibitions on a variety of topics are testimony to the sheer breadth of the subject matter of this interdisciplinary museum.

In addition to many individual events such as concerts, readings, lectures, theatre, etc., the Liechtenstein National Museum is famous for its wide variety of exhibitions, which attract many visitors. The range of exhibitions is from Archaeology and History to Culture, Sport, and Sciences. A wide range of international exhibitions from different countries was shown in the last years, f.e. from Albania, Austria, Bulgaria, China, Croatia, France, Germany, Indonesia, Israel, Italy, Japan, Kazakhstan, Montenegro, Rumania, Russia, and Switzerland. Also, we presented as first place exhibitions linked to international competitions like about felt art and prison art. Many of the exhibitions treated different fundamental questions of our new world, like food, water, environment, globalization, and identity. Hence it is also a great pleasure and honor to present now the exhibition “Messages to Humanity” of the 9th UD.

Welcoming remarks by the Director of Liechtenstein National Museum
Dr. Rainer Vollkommer



In this year, 107 designers from 32 nations participate in the United Designs exhibition. When the UDA organized the United Designs event in 2004, the vision for the United Designs was to have shown around the world to share our concerns about humanity. And UDA is honored to share this idea with all of the United Designers from around the world.

Liechtenstein Nation Museum, as the host of the 9th United Designs is a perfect place for our celebration. The beautiful museum located in Vaduz, the capital city of Liechtenstein. It surrounded by beautiful nature and heritage. The artistic influence is permanent throughout the city and the nation; it is well kept as a secret place in Europe. From this historical exhibition, I hope that designers from the world and the citizens of Liechtenstein practice ‘Love and Forgiveness,’ the title of the 9th United Designs, to make this world a safe and harmonious place for the humanity.

Our world is in crisis because we are losing ‘love and forgiveness’ over greediness in economics as well as desire. Greediness leads our behavior in a way that we neither trust nor care about neighbors or other living beings. This exhibition is a collection of messages about ‘love and forgiveness,’ which should remind us of our coexistence in this fragile world. Each nation and culture has a quotation about ‘love and forgiveness,’ which emphasizes our responsibility in society. 

The posters shown in this exhibition demonstrated on those particular quotations from different cultures in the world. Each designer expresses these messages by experiencing the typography of his or her writing system. Therefore, this exhibition offers a personal experience to all visitors, which hopefully helps to make our world safe and sound again – for us and the next generations.

A message from the President of UDA
Dr. Albert Young Choi


Chief Director: Albert Young Choi and Rainer Vollkommer
Director: Vlado Franjevic
Co-Directors: Zhao Zhiyoung, Daniela Marx, Arafat Al-Naim, Jennifer McKnight, Zantides Evripides


Participants: 105 Participants from 32 Nations
Messages to Humanity Posters
UDA Medallions:
Juergen Hefele (Germany)
Changho Ahn (Korea)
Arafat Al-Naim (UAE)
Robert Hower (USA)