Our Discipline Now 2021

The design is not just how we create visuals, objects, or concepts, but importantly, the design is closely related to society, culture, and people. We experience the power of design every day: design influences us by sending appropriate messages to us. Thus, the design must incorporate marketing, psychology, anthropology, sociology, semiotics, and other disciplines in developing compelling messages. Hence, a new generation of educators and designers is trying to position design in a new direction and boundary. With that in mind, ‘Our Discipline Now’ is where we can share our valuable ideas, concerns, and experiences.



Design as a Catalyst for Change

KELLY SALCHOW MACARTHUR
PRESIDENT
“I’m no longer accepting the things I cannot change… I’m changing the things I cannot accept.”

A Challenging Legacy

ROBERT HOWER
VICE PRESIDENT DESIGN EDUCATION
“When the World has Returned to its Pre-COVID State…”

Our Path Together as Designers for the Next Generations

ALBERT YOUNG CHOI
PRESIDENT EMERITUS
“Handing from me to you, we can make a difference in the design discipline, society, and humanity.”